For a leader in the development and manufacture of electronics for rail vehicles, we prepared 100 gift boxes in three variants. A single package for everyone wouldn't have been enough - the recipients were people with different preferences and different positions. The solution was three variants that keep the same visual style, yet each suits a different person.
The project in numbers
The client's brief
Sometimes an enquiry arrives where it's immediately clear that a single package for everyone won't do. That was exactly the case with a client specialising in the development and manufacture of electronics for transport, above all for rail vehicles.
The company wanted to thank its business partners and clients — while also taking into account that the recipients were people with different preferences: rum lovers and teetotallers, men and women, and different levels of relationship with the company. The solution was to prepare three variants of the gift box, 100 pieces in total.
The client also thought ahead. The gifts were originally intended for Christmas, but the overall look of the boxes was deliberately not festive. If not all pieces were handed out over the holidays, the remaining boxes could serve throughout the year for other occasions - without looking like „last year's Christmas“ pulled from the storeroom.
Our solution: three variants, one style
Variant 1 - Practical
Built on simplicity and practicality: quality rum paired with a USB-C – USB-C/lightning cable and a 4000 mAh power bank. The ideal combination for business partners who'll appreciate both a drink to toast with and practical electronics for the road.
Variant 2 - Wine
A more elegant touch: a metal gift tin with precise foam padding concealed a bottle of Pinot Gris white wine from the Kubík winery, again with a USB-C – USB-C/lightning cable and a 4000 mAh power bank. We finished it by engraving the logo directly onto the tin.
Variant 3 — Alcohol-free, for top management
Intended for company leadership, built purely on practical electronics and premium travel accessories: a magnetic phone holder, a luxury Parker Royal Jotter Stainless Steel CT pen, a travel adapter set, a 4000 mAh power bank and a USB-C – USB-C/lightning cable. Here too we added logo engraving.
The company's signature in every detail
On both the wine and the alcohol-free variant, we engraved the client's logo directly onto the metal tin. Not a stuck-on label, but a permanent signature of the company that holds the whole set together and gives it a unified character across the variants.
The alcohol-free variant for top management represented a slightly higher level, matching the recipients' position — but thanks to the shared branding and material, it remained clearly part of the same family of gifts as both alcohol variants.
The result
The outcome was a set of three considered packages that keep a unified visual style and quality of execution — while giving the client the option to choose the right variant for each specific recipient, from business partners to top management.
This is exactly how a corporate gift should look: representative, functional and with no compromise on detail. Timeless all year round — even for a technology company in a field where precision is expected more than emotion.
Do your recipients have different preferences?
We'll prepare several gift variants in one unified style - to suit partners, clients and leadership alike. Representative and with no compromise on detail.